Microsoft’s Executive Vice President of OS division Terry Myerson wrote Friday in a blog post that pirated Windows 10 versions would bear a watermark that will constantly remind their users to upgrade to a legit version.
The announcement may be hard to swallow for any pirate out there that had hoped to the last moment that they could enjoy the same benefits as genuine users do absolutely for free. But the one who confused cyber pirate crews was Myerson himself.
The EVP announced a couple of months ago that pirates would also benefit of a free upgrade to Windows 10 as legit Windows 7, 8, and 8.1 users would. The idea was to keep those users within the Microsoft ecosystem at nearly all costs in an attempt to copy Apple Inc’s ecosystem-based business model.
But since that announcement the company changed its mind and said last month that pirates who run a non-genuine version of the operating system would be able to upgrade to a non-genuine version of Windows 10 that lacks any technical support and security updates. So, Windows 10 pirates would have experienced the every-day life of a current Windows XP user, which is not that bad.
Yet, to make things even harder, Microsoft decided to mark non-genuine installations with an infamous watermark as a constant reminder of the wrongdoing. Moreover, Myerson’ carefully chosen words may suggest that pirates would eventually have to pay for the upgrade. He said that the company planned to launch “very attractive” upgrade options for pirates and was currently working on the issue with its OEM partners.
Also, the company announced early last month that pirates would have to visit Windows Store before upgrading to the operating system’s latest version. So, certainly there may be a cost involved.
Myerson also warned pirates that their non-genuine versions were prone to technical malfunctions, exposed to hackers, viruses, cybernetic spying, fraud and so on. He also said that pirated versions of Windows 10 will not receive constant upgrades and Microsoft cannot be hold accountable for any unfortunate incident.
Windows 7 as well constantly reminds pirates that they need to upgrade to a genuine version of the OS. Yet, user can still benefit from critical updates, so we hope that that will continue in Windows 10 as well.
One other reason Microsoft tolerates Windows 10 pirates is the huge problem the company has with piracy in China where 90 to 95 percent of users use pirated versions. In China, however the battle seems lost (at least for the moment) since the tech giant announced in late March that it would allow Chinese users of earlier, non-genuine versions of Windows to upgrade to the latest version free of charge.
Image Source: Gizmodo
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