Uber just took privacy policies to a new level for the company, asking users for their permission to track real-time location.
‘God View’ sparked a heated controversy when it was released that all Uber corporate employees has access to the location and private data of both a Buzzfeed reporter, as well as a venture capitalist during the previous year.
Eyebrows were raised as to how many users were being spied on, especially high-profile ones, turning Uber into a choice that wasn’t so desirable anymore.
It looked like a conventional taxi would work just fine, considering the no-privacy-breach a regular cab drive would entail.
According to the new explained guidelines the permission would allow a faster, more efficient service. Normally, location is updated only at the time of turning on the application.
The new feature aims at making it a permanent in-the-background running application that updates regularly.
Also, more technical data are gathered by Uber. What device the order is placed from, what operating system commands the device, the mobile network, the language preferences and others. Keep in mind that all this information is tracked and stored.
It is also important to know that Uber will request permission for access to each user’s contact list. This action is aimed at increasing outreach by sending promotional material to everyone in any given contact list.
And be ready to opt out of changes or permissions if they’re not your cup of tea.
Image Source: diginomica.com