Tech giant Apple is expected to unveil the first product in its wearable segment, a smartwatch, which may be called ‘iWatch’, on September 9.
The California-based tech company has recently issued official invitation to the media houses for a big event on September 9 and since then speculations escalated over the probable products in the Apple’s launch list.
In its email to the media bigwigs, the company has neither disclosed about its event’s agenda nor said anything about its product launches and only summed up saying “Wish we could say more”.
Since then the rumour mongers started spreading the names of iWatch and iPhone 6 with larger screens as the main products that may see the launches on September 9.
With the highly anticipated arrival of the Apple iWatch, tech analysts are now busy in guessing the price of the wearable device. If reports are to be believed, the iWatch may cost USD 400.
With the smartwatch, Apple will make its foray into the wearable device. It may be slight behind its rivals including Samsung, LG and Nike, who have already released their wearable products, but Apple believes in “being the best one rather than being the first one”.
According to the analysts, Apple’s reported USD 400 price tag may not bring customers as both the competitors Samsung and LG charge USD 200 for their devices, just half of the Apple’s offer price.
Mark Sue of RBC Capital Markets says, “Consumers may be unwilling to pay a premium as these devices often duplicate what smartphones already do.”
According to Sue, the idea of smartwatch itself will not work as it has limited usage. It may help you check the time or go through your texts without scrolling down your mobile phones. But these benefits hardly make it a revolutionary breakthrough.
An RBC survey found that 67 percent of consumers were not in favour of paying more than USD 200 for a smartwatch, owing to their very limited use.
The analysts, however, feel that this may be the initial feedback and huge possibility of changes in the users’ approach prevails, once the iWatch is launched in the market.
Apple has organized the tech event on September 9 in the Silicon Valley venue with the auditorium located about 5km from its headquarters in Cupertino. The auditorium has the seating capacity of 2300. Hence, an outstanding representation of the audience is expected to witness the Apple event.
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