Google indirectly admits of using student data for ads purposes. These days, Google admitted that they tracked the individual information of scholars, but it states that it used their data only for academic reasons.
In Jan, the US authorities sent the search engine a long survey regarding the organization’s policy on gathering and utilizing student’s private details. The company responded with an extended correspondence, saying that its increasing presence in academic programs is not linked to commercial issues.
The long letter notices that Google does not use the students’ K-12 personal data to force targeted advertisement. However, the organization monitors information from students in order to develop its own academic services.
When students log into their accounts in Google’s educational apps, they are tracked by its online bots. Such apps can be, without being limited to, Blogger, Google Search, Google Docs or Calendar The search engine suggests that it will not offer the private information of learners to others, and includes that any disclosure of private data happens under tight conditions.
One such situation can be a lawful warrant that could make a disclosure compulsory. In the correspondence to Google’s officials, he US authorities state their persistence to defend the fundamental rights to privacy.
They added that students and their parents should know if, when and how their information is being collected and used. Aside from requesting the company if they sent ads at young people before, the authorities asked Google if they did that in previous years.
The organization did not offer an upright response, but affirmed that advertisements in academic apps were turned off automatically. Google stated that in the last couple of years an additional phase was added so that firms cannot activate the ads anymore.
In 2014, Google went through a court action where some users accused it of unlawfully checking e-mails of scholars and deliver them focused ads. The organization said in a short article that it eliminated all ad tracking in its e-mail apps for academic institutions.
Privacy supporters understand this element of the short article as the search engine’s tacit admission to reading student e-mails for professional benefits in past years. The legal professionals recognize a similar trend in the latest correspondence.
They noticed that the new letter represents the first time when the search engine unambiguously affirms that it is not using targeted advertisement for young students. They believe that the company could have previously done and has just lately upgraded its methods.