It seems that the IoT is a mystery for lots of customers. There are still plenty of people who don’t grasp the entire concept of “Internet of Things”. And they are right from a certain point of view, the term is awful and brings great injustice to what IoT is actually offering to the public.
IoT is a Mystery for Lots of Customers
Even though it has been advertised over and over again, Iot is a mystery for lots of customers. And it’s understandable seeing as the name is very ambiguous. When you talk about “the Internet of Things” you think about the Internet, as in go to computer, tablet, smartphone, power up a random browser and start browsing the internet.
That is what more than 70 percent of people believe the IoT is. And the confusion is mostly due to the name. It’s just too vague, to connected to the actual Internet where people go and watch silly cat videos. In order for IoT devices to fair well on the market, the sellers must first educate the buyers, tell them what the “Internet of Things” really is about.
And the most important part of all, manufacturers of IoT devices must convince their buyers that their products are essential. Because people have lived and prospered for thousands of years without having their toaster connected to the internet.
What Is IoT?
The “Internet of Things” is more of a concept at the present moment. Basically, the main idea of the IoT is that everyday devices could be interconnected. Your car can be connected to your fridge, even your toaster.
You could bear armbands resembling fitness trackers that could monitor your health functions 24/7. It’s a utopic scenario where everything is connected; information flows from the most unexpected places, and we won’t be alone, not truly, ever again.
Think about the Jetsons, and how that flat of theirs seemed to be interconnected. That is the IoT; that is what great companies want to achieve in the future. For the moment, Amazon and Google managed to set the foundation of the “Internet of Things” with Alexa and the Nest thermostat.
Are People Scared of IoT?
A recent survey showed that more than 80 percent of Americans don’t know what IoT is, or they don’t care about it. But are they really scared of it?
Maybe. Just think about how much hate communist societies get because they focus on constant surveillance of their people. The IoT may be a good idea for tech aficionados, but for people who just hear about it casually, it sounds more Orwellian than the companies behind it want it to sound.
Image source: Pixabay
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